Here's the official blurb:
In The Lean Startup, I argued that entrepreneurship is the management discipline that deals with situations of extreme uncertainty. I claimed that the entrepreneurial mindset could be used in companies of all sizes to pursue continuous innovation. And I claimed that companies could build an entrepreneurial culture by changing their processes and systems of accountability. I didn’t know if anyone would take me seriously. I certainly wasn’t prepared for what came next.On Monday, March 16th at 12:30, I'll be sharing what I've learned from five years of working with organizations of all shapes and sizes who are embracing the Lean Startup methodology.
Over the past five years, I have had the chance to travel all over the world, working with companies of just about every size you can imagine. Three guys working on a garage on a new app? Check. Small business? Check. Religious nonprofits? Check. Medium sized manufacturing companies? Check. Hypergrowth pre-IPO tech startups? Check. Massive government bureaucracies? Check. Some of the largest and slowest multinational companies in the world? You bet.
What have I learned? Come hear the whole story...
Afterwards, we're having a party. Although this is mostly for friends and family, we've set aside a handful of tickets for members of the public. If you're in Austin, I hope you'll join the Official Lean Startup SXSW Party as we celebrate the kickoff of my Kickstarter campaign. The festivities will be held that Monday evening from 6:00pm - 9:00pm at Old School Bar & Grill.
Lastly, if you want to be the absolute first to hear about the Kickstarter campaign when it goes live, you can sign up on the sneak preview page here.